Modest and Sleeved

We feature one of the largest collections of modest and sleeved gowns in the region. Whether you want a modest gown for religious or cultural reasons, or you’re looking for a fashionable gown with sleeves we have a great collection of styles. We carry collections by own private brand Randolph James Collection bridal plus Casablanca Bridal and Eden Bridal allows for modest cuts of their gowns for an additional fee.  Necklines can be raised or lowered, beading removed, and sleeve lengths adjusted to meet temple requirements, or your particular sense of style. Since customization does add time to the special order process, we recommend brides shop at least six months in advance, longer if possible. However, even if you’re past that timeframe, we have dozens of offerings in the store to choose from and our alterations staff is available to assist with any alterations or customization you may require.  Eternity Bridal has closed thier doors and we are offering their gowns at 50% off original retail.  offers complete customization to meet your specific requirements.  We do recommend making an appointment and letting us know that it is a modest appointment and the approximate size of gown needed as we can transfer gowns between stores to get the best in stock selection.

Bellisima Michigan wedding gown, bridal & prom news

Winter/Spring Hours:  Bellisima will now be open on Sundays from 1-5 PM!

Store Closing Sale!   30-50% off everything in stock at our Kalamazoo location!

After 12+ wonderful years in the bridal business, we have decided to move on to other interests. Please help take these terrific gowns and dresses off our hands!

Sales cannot be combined with each other nor any other offer. Regular layaway does not apply for Prom Sale, dress must be paid by April 30th. No special orders.

Winter/Spring hours start January 8th - We will be open on Sundays from 1-5 PM and will remain available for appointments only on Wednesday afternoons.  Please call at least two days in advance of the Wednesday  appointment you need.

Please call the Kalamazoo salon at 269-343-8450 or use the online scheduler to make your appointment.



The Kalamazoo salon is a full service salon with hundreds of gowns in stock that can be reordered and customized, hundreds of bridesmaid samples, and tuxedo rentals.

4427 S. Westnedge Ave
Kalamazoo, MI  49008


Appts are requested for bridal consults, tuxedo and bridesmaid consults and fittings to ensure we have dressing room and appropriate staff availability to provide the level of service we believe all brides and their parties deserve.  Weather may create delays or closures.  While we contact those who have appoointments in such cases, phoning first ensures someone will be available even if you do not have an appointment or may prevent you from wasting a trip.  email us at:

Kalamazoo salon Summer/Fall hours

Mon, Tues, Thurs-Fri:  11AM - 7PM
Wed: 4PM - 7PM by appointment only
Sat: 10AM - 6PM
Sun: 1PM - 5PM

Closed New Years Day, Easter, Memorial Day, Independence Day, Labor Day, Thanksgiving, and Christmas.

Appointments outside our regular hours on other days may be available in some cases.  Please inquire at least several days in advance as appointment openings are subject to staff availability and we often participate in events outside the store on the days we are closed.

 Please note we may not be able to accommodate walk-ins if they have not contacted the store in advance. We want all our brides to have their consultant’s one-on-one undivided attention.  If you couldn’t schedule an appointment in advance, but would still like to come in, a quick call to the store at 269 343 8450 to enable the consultants to tell you what their booked appointments are for the day, and when/whether they would be able to see you. Thank you for your assistance in helping us provide the best service possible while still providing great value.

Click here to make an appointment